Seoul Spring Festival 2026

Experience Everything from K-Beauty, K-Fashion, and K-Pop to K-Food and K-Art
The Seoul Spring Festival, the city’s premier cultural and tourism festival,
brings Seoul’s latest trends and sensibilities together in one place!

This year, the Hangang River becomes our stage!

The entire Hangang River area will harmonize into one,
creating a massive festival venue that spans across
the water and the riverbanks. As you walk, ride, stay, and play along the river,
your most heart-fluttering Seoul spring begins right now at the Hangang River.