Experience Everything from K-Beauty, K-Fashion, and K-Pop to K-Food and K-ArtThe Seoul Spring Festival, the city’s premier cultural and tourism festival,brings Seoul’s latest trends and sensibilities together in one place!This year, the Hangang River becomes our stage!The entire Hangang River area will harmonize into one,creating a massive festival venue that spans acrossthe water and the riverbanks.
Started approximately 1,200 years ago during the Silla dynasty and continued through the Goryeo Yeon Deung Hoe and Joseon lantern festival, the Yeon Deung Hoe Festival is a traditional festival registered as an Intangible Cultural Heritage and UNESCO Masterpiece of the Oral and Intangible Heritage of Humanity.
The Moonlight Tour at Changdeokgung Palace is a high-quality cultural event held at Changdeokgung Palace, a UNESCO World Heritage. The tour offers a unique opportunity to witness and experience palatial beauty under the moonlight.
The K-Illustration Fair Magok takes place at the COEX Magok Exhibition Center, showcasing the influence of illustration on people’s lifestyles in both everyday life and special occasions.
Bongsan Talchum is a traditional Korean mask dance that originated in Bongsan-gun, Hwanghae-do. It is made up of seven acts, featuring 36 characters and 27 masks, including some used for multiple roles.
King Jeongjo's Royal Parade to Hwaseong Fortress recreates one of the most remarkable events of the Joseon dynasty.
The Seoul International Garden Show decorates the area of Seoul Forest with a lineup of various themed gardens created by students, citizens, businesses, and cooperations both domestic and overseas regions.
The gugak performance “Jinyeon, The Music of the Royal Banquet” offers a unique opportunity to experience the diversity of traditional Korean arts on a single stage.
Last updated April 30, 2026